Social Media Marketing

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About Course

By the end of this course, participants will:

  1. Understand how to register and set up optimized business profiles on Facebook, LinkedIn, Instagram, Twitter, and WhatsApp.
  2. Learn to create engaging posts and tailored content for each platform.
  3. Master the use of broadcast and messaging features for enhanced business communication.

Course Content

Week 1: Introduction and Setting Up Business Accounts

  • Lesson 1: Introduction to Social Media Marketing
  • Lesson 2: Registering and Optimizing Business Accounts (Part 1)
  • Lesson 3: Registering and Optimizing Business Accounts (Part 2)
  • Section quiz

Week 2: Content Creation and Posting

Week 3: Engagement and Broadcast Messaging

Week 4: Advanced Strategies and Analytics

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