Social Media Marketing
By Site Admin
Categories: Social Media
About Course
By the end of this course, participants will:
- Understand how to register and set up optimized business profiles on Facebook, LinkedIn, Instagram, Twitter, and WhatsApp.
- Learn to create engaging posts and tailored content for each platform.
- Master the use of broadcast and messaging features for enhanced business communication.
Course Content
Week 1: Introduction and Setting Up Business Accounts
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Lesson 1: Introduction to Social Media Marketing
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Lesson 2: Registering and Optimizing Business Accounts (Part 1)
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Lesson 3: Registering and Optimizing Business Accounts (Part 2)
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Section quiz
Week 2: Content Creation and Posting
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Lesson 4: Content Creation for Facebook
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Lesson 5: Instagram Content and Posting Techniques
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Lesson 6: LinkedIn and Twitter Content Creation
Week 3: Engagement and Broadcast Messaging
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Lesson 7: Facebook and Instagram Engagement Strategies
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Lesson 8: Building Relationships on LinkedIn
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Lesson 9: Twitter and WhatsApp Messaging
Week 4: Advanced Strategies and Analytics
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Lesson 10: Advanced Features and Ads on Facebook and Instagram
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Lesson 11: LinkedIn and Twitter Analytics and Ads
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Lesson 12: Integrating Platforms and Final Project
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Section quiz
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